An Entrepreneur in London by Ivan Mazour
A collection of thoughts and memories about my life in London, juggling working, learning, writing, and being an entrepreneur and investor.
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    Three lessons from three failures

    by Ivan Mazour May 18, 2013
    May 18, 2013

    Over the past decade I have founded a number of companies – seven, in fact. All of them are still running, even though not all have gone well. Some I …

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    How to raise your children to become successful entrepreneurs

    by Ivan Mazour May 12, 2013
    May 12, 2013

    Looking back on it, from the day I was born I was raised to become an entrepreneur. My mother was a scientist, and my father was a “businessman”, which was …

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    The top skills and character traits for an entrepreneur in 2013

    by Ivan Mazour May 5, 2013
    May 5, 2013

    One of my personal development processes, some of which I have described before, is an Evernote document which contains the character traits, attitudes, skills and abilities which I feel would …

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    Content marketing – a skill you absolutely must have to succeed

    by Ivan Mazour April 27, 2013
    April 27, 2013

    Ever since I can remember, my father has been writing books. His work is hugely demanding, of both time and energy, and yet he always found additional time to put …

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    The APM Principle – what StarCraft teaches us about real life success

    by Ivan Mazour April 6, 2013
    April 6, 2013

    How many things do you think you can do in an hour? How many problems can you locate, think through, come up with a solution to, and then actually solve …

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    In a world of flux finding A-players isn’t enough

    by Ivan Mazour March 2, 2013
    March 2, 2013

    Yesterday I spent the day at the London Web Summit, listening to many successful entrepreneurs tell their stories and provide advice. Mike Lynch, who recently sold Autonomy for £10bn, made …

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    You can’t hide from life – why entrepreneurs take risks

    by Ivan Mazour February 17, 2013
    February 17, 2013

    When I was eighteen, I took a gap year between school and university. Partly it was because I had many ideas about how to get involved in the world of …

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    The kid who made a billion from playing computer games

    by Ivan Mazour February 2, 2013
    February 2, 2013

    My favourite blog post is probably the one about ivansparty.com – a site on which I posted photos and let people comment on them. It even got re-published in the …

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    A lesson I wish I could teach the teenage me

    by Ivan Mazour February 16, 2011
    February 16, 2011

    Back in the nineties, web site authoring tools like Dreamweaver and simple hosting sites like Godaddy were but a distant dream, and to make a web site you had to …

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About Me

About Me

CEO and Founder - Ometria

I am a London-based serial entrepreneur, investor, author and the CEO and Founder of Ometria - a customer marketing platform built specifically for retailers, helping them truly understand their customers and communicate with each one in a personalised way.


Prior to starting Ometria I was an angel investor, helping over 30 UK technology startups grow through their early stages, including companies like What3Words and accelerators like Entrepreneur First.


As well as holding degrees in Mathematics from Cambridge University, and in Economics from the Open University, I am the author of a number of books including “Russian Convoys – Memories of the Heart”, as well as a regular public speaker on topics of data and AI.


Read my full story on the About Ivan Mazour page.

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An Entrepreneur in London by Ivan Mazour
  • Home
  • About Me
  • Public Speaking